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Tuesday, July 2, 2024

3 must-know updates from Google Play at I/O ’24



Posted by Nick Sharma – Product Supervisor, Google Play

At Google Play, we’re captivated with serving to individuals uncover experiences they’ll love whereas empowering builders such as you to carry your concepts to life and construct profitable companies. At this yr’s Google I/O, we shared our newest developments that can show you how to purchase and have interaction customers, optimize your income, and reinforce belief with safe, high-quality experiences.

In the event you missed this yr’s occasion, try our recap video under, or learn on for our prime 3 bulletins.

#1: Enhanced retailer listings: Extra methods to achieve the correct viewers

Your retailer itemizing is usually your first likelihood to make a very good impression and purchase new customers. You’ll be able to already tailor your retailer itemizing in quite a few methods to optimize your conversions for various audiences.

    • Now, you can too create listings primarily based on what customers seek for. Tailoring your retailer listings by search key phrases won’t solely make itemizing content material extra related, it could additionally show you how to goal customers actively in search of the advantages your app gives.
    • Undecided what key phrases to decide on? Play Console will now provide you with key phrase recommendations for doubtlessly impactful retailer listings.

Improve your retailer itemizing’s relevance and conversions by displaying content material tailor-made to customers by search key phrases

#2: Expanded fee choices: Extra methods for patrons to pay on your content material

Our intensive fee technique library, which incorporates conventional fee strategies like bank cards and over 300 native types of fee in additional than 65 markets, continues to develop.

    • We enabled Pix in Brazil, permitting you to supply tens of millions of consumers their most popular fee technique.
    • We additionally enhanced help for UPI in India to streamline subscription purchases.
    • With our new installment subscriptions function, you possibly can supply clients the choice to pay over time for long-term subscriptions, serving to improve your signups and lifelong worth.

Installment subscriptions are actually out there for customers in Brazil, France, Italy, and Spain

#3: SDK Console enhancements: Construct high-quality and safer app experiences

We’re making it simpler to construct high-quality and safer app experiences with enhancements made potential by SDK Console.

    • Now you can get higher steerage on learn how to repair crashes or errors in Android Studio and obtain notifications from SDK house owners about non-compliant variations in Play Console.
    • Plus, you possibly can share crash or ANR knowledge with SDK house owners instantly via Play Console.
Sare crash or ANR data with SDK owners in Play Console

Builders can now share crash or ANR knowledge with SDK house owners in Play Console

That’s it for our prime 3 bulletins, there’s a lot extra to find from this yr’s occasion. Try this weblog put up for extra Google Play bulletins at this yr’s Google I/O.


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